Go Green Summary of Products

Posts Tagged ‘Consumers’

Shares of the prepaid debit card company Green Dot Corp. fell 6 percent Monday on growing concerns about the effect of new legislation, being crafted now, that is intended to protect consumers from overdraft fees.

GfK’s Green Gauge® Global study, drawing on over 25,000 interviews with consumers from 25 countries, will provide marketers with consumer-level insight and foresight into environmental attitudes and behaviors at the 4th Good And Green® - The Green Marketing Conference, May 11 & 12 at the Hearst Tower in New York. This year’s Good And Green® is presented by Good Housekeeping and The Daily Green ...

GfK’s Green Gauge® Global study, drawing on over 25,000 interviews with consumers from 25 countries, will provide marketers with consumer-level insight and foresight into environmental attitudes and behaviors at the 4th Good And Green® - The Green Marketing Conference, May 11 & 12 at the Hearst Tower in New York. This year’s Good And Green® is presented by Good Housekeeping and The Daily Green.

Though awareness of green has blossomed, so too has confusion. Years of greenwashing have made consumers cautious of green claims and green promises. In our latest white paper, Green is Dead, we’ll help marketers see their products through a uniquely green lens, helping them understand the green landscape as it pertains to their business. (PRWeb February 22, 2011) Read the full story at ...

WATERBURY, Vt. (TheStreet) -- Green Mountain Coffee Roasters shares rose Friday after the company introduced a new K-Cup portion pack designed to brew iced beverages. Green Mountain's K-Cups, designed to be used in any Keurig machine, are increasingly popular with consumers, stealing market share from coffee competitors like McDonald's and Starbucks , leading the latter to formulate its own ...